In This Era of Candidate Recruitment, the Brand Is Most Important: Here’s Why

Era of Candidate Recruitment

By Matt Lozar Ever since there’s been business competition, a company’s reputation has played an important role in attracting customers and increasing revenue. Employer branding is more recent. Although the concept had been percolating for decades, it really became prominent long about the mid-90s, when the first online job boards were launched. In today’s candidate-driven […]